Shopping for a new Bronco and looking for 2027 Ford Bronco prices? As of mid-November 2026, Ford has priced only the newcomers: the 2027 Bronco RTR starts just over $50,000 and the Bronco Filson targets the mid-$70,000s, both before destination. Prices for the Base, Big Bend, Outer Banks, Badlands, Heritage and Raptor have not been published yet. What Ford has confirmed is the bigger news: a 380-hp V6 for regular Broncos, two new series and a new color.
New Ford Bronco prices: what is confirmed
| 2027 Bronco | Starting price (before destination) | Source |
|---|---|---|
| Bronco RTR | just over $50,000 ($50,495 per Motor1) | Ford, Motor1 |
| Bronco RTR, fully optioned | just under $60,000 | Ford |
| Bronco Filson | targeted in the mid-$70,000s | Ford |
| Base, Big Bend, Outer Banks, Badlands, Heritage, Raptor | not announced yet | — |
Motor1 puts the Bronco destination charge at $1,995, which takes a base RTR to just under $52,500. In mid-October AutoGuide said pricing for the rest of the lineup would follow "in the coming weeks"; at the time of writing it had not appeared on Ford's newsroom. For comparison, Motor1 lists the current Bronco Raptor at about $81,990 before destination.
2027 Bronco RTR: price and what you get
The 2027 Bronco RTR is a factory model developed with RTR Vehicles and aimed at fast desert running rather than slow rock crawling. Ford says it uses a unique calibration of the 2.3L EcoBoost four-cylinder with anti-lag.
Standard hardware includes:
- a wide-track HOSS 1.0 suspension with a lift
- 17-inch beadlock-capable wheels on 33-inch tires
- Hyper Lime accents inside, on the belts, stitching, grab handles, vents and dash
The price climbs toward $60,000 with three options: the Sasquatch Package with RTR Suspension (35-inch tires, a Ford Racing heavy-duty modular front bumper and HOSS 3.0 suspension with Fox internal bypass dampers), the RTR Appearance Graphics Package and the Hyper Lime appearance package.
Motor1 reports that RTR orders open in late 2026 and first deliveries are planned for January 2027; Ford's Bronco site lists the RTR as "available early 2027."
Bronco Filson price and body style
Ford's target for the Bronco Filson is a starting MSRP in the mid-$70,000s, with orders in fall 2026 and trucks in showrooms in early 2027. It is a four-door only model; Jalopnik confirmed there is no two-door Filson. Ford has not published its curb weight. The Filson comes standard with the Sasquatch package and the 3.0L V6; our 2027 Bronco Filson article covers its cabin, colors and First Edition in detail.

What's new on the 2027 Ford Bronco
The Raptor's V6 for regular Broncos. The twin-turbo 3.0L EcoBoost V6 is now optional on the Outer Banks, Badlands and Heritage, and standard on the Filson. In these models it makes 380 hp and 440 lb-ft; the Raptor keeps its 418-hp tune. AutoGuide reports it comes with the 10-speed automatic and 4WD. Carscoops reports that the 2.7L EcoBoost V6 is dropped, while the 2.3L four-cylinder stays on the base Bronco and Big Bend.
Trim updates:
- Big Bend: the Mid Package now adds a heated steering wheel, a feature previously reserved for higher trims.
- Outer Banks: with the Lux Package, new premium vinyl seats replace standard leather.
- Badlands: an upgraded Marine Grade Vinyl seat, now available with power adjustment for the first time on this trim.
Ford Bronco color options for 2027
Ford has not released a complete 2027 Bronco color chart yet. The confirmed changes:
| Color | Availability |
|---|---|
| Neptune Blue (new, extra cost) | Bronco lineup, replaces Velocity Blue |
| Field Green | Filson only |
| Iron Sands Metallic | Filson only |
Besides its two exclusive shades, the Filson is offered in Marsh Gray, Avalanche Gray, Desert Sand, Shadow Black and Oxford White. We will update this list when Ford publishes the full 2027 palette.
Is the 2027 Bronco a redesign?
No. The 2027 Bronco keeps the current body and adds a new engine option, two new series (RTR and Filson) and equipment changes. If you are cross-shopping, see our 2027 Jeep Wrangler prices by trim.